Preferences forgotten
3 staff members know that Mr Berger needs a quiet room, but the system does not.
CRM
Your guests, not just a data record.
Preferences, occasions, allergies and personal notes. CRM that reception and service use every day, not just marketing once a year.
Without felixUnity
What is often missing
The data exists, but nobody can find it.
Guest information sits in the PMS, on sticky notes and in the caretaker's head. On a return visit, everything starts again from scratch.
History not visible
After the 7th visit, the couple is greeted as if they were new. The relationship is lost.
Occasions noticed too late
Wedding anniversary only noticed after arrival. The small gesture is not prepared.
No clean opt-out logic
Marketing email sent to a guest without consent. GDPR risk and loss of trust.
With felixUnity
Every guest is recognised on their next visit.
Preferences, comments and occasions are stored on the guest profile, not on slips of paper. felixUnity links previous stays automatically, shows the team important notes before arrival and keeps consent cleanly separated.
- Preferences on the profileRoom location, allergies, favourite table. Recorded once, visible with every reservation.
- History at a glanceAll previous stays, complaints and extra bookings. The team knows who is about to check in.
- Occasions with lead timeWedding anniversaries, birthdays or a tenth stay are flagged in good time. The small gesture is ready.
- Consent managed cleanlyOpt-ins per channel, opt-outs effective immediately. Records are kept, GDPR audits become routine.
What it looks like
One guest profile that serves both daily operations and marketing.
All touchpoints in one line. What the guest orders, what they last said, what matters to them. Immediately visible to reception and reservations.
How it runs
From a name to genuine guest insight.
At first contact
Offer request, booking or walk-in: data captured once, then structured.
During the stay
Notes from housekeeping, the restaurant and reception flow into the profile.
On the next visit
Room, preferences and occasion are prepared before Mr Berger calls.
For marketing
Segments by stays, occasions and preferences. Consent-based.
CRM that already works at reception
See
genuine guest insight in action.
Using regular guests from your property as an example, we show how felixUnity brings together history, preferences and occasions.
In 30 minutes you will see:
- How guest profiles become the basis of daily work
- How preferences and allergies reach the service team
- How consent and marketing opt-in work cleanly